Read My Recent Articles and Interviews

Branding Lessons from the Relaunch of the Ford Bronco

• PR Daily, August 2020
  

Since Announcing its Team Name, the Seattle Kraken has Made Monster Sales. Here's Why.

• The Seattle Times, August 2020

How Brands Should Respond to the BLM Movement

• Ragan, July 2020

In Corona Times, Talk to Employees Often and Be Honest

• Bloomberg, July 2020

How students can spot fake news on social media

• Forbes, June 2020

How COVID-19 is changing the way we communicate

• The Hill, June 2020

Brands Are Calling Out Racial Injustice: But are the Messages Sincere?

• Newsy, June 2020

How to Communicate Like the Best Remote Teams (Webinar)

• Quartz, May 2020

Goodbye Handshake: How do we replace the ancient greeting if coronavirus keeps us from touching?

• USA Today, May 2020

Goodbye Handshake: How do we replace the ancient greeting if coronavirus keeps us from touching?

• MSN, May 2020

How Brand Managers Can Show Authenticity During COVID-19

• Ragan & PR Daily, April 2020

Virtual Environments are Replacing Physical Ones Amid Coronavirus Pandemic

• Newsy, March 2020

Can Internet Service Providers Survive the Coronavirus Pandemic?

• Newsy, March 2020

41 Work-From-Home Tips for Marketing Departments and Advertising Agencies

• Marketing Sherpa, March 2020

Best Practices for Instant Messaging at Work

• Harvard Business Review, March 2020

What Influence Do Prince Harry and Meghan Have Without The Sussex Royal Brand?

• Forbes, March 2020

Why Six Retail Execs Got Pink Slips in their Christmas Stockings

• PR Week, December 2019

To Free Themselves From Lies, Journalists are Using New Tools and Techniques to Check Facts

• Editor & Publisher (Cover Story), December 2019

5 Email Marketing Strategies to Succeed on Small Business Saturday 

• SmallBizClub, November 2019

Will the 'Streaming Wars' Cause a Rise in Digital Piracy?

• Newsy, November 2019

Social Media and Local Government 

• Forbes, November 2019

Disney and Apple TV Plus are Big Because Others Laid the Groundwork

• Newsy, November 2019

Is Disney a Monopoly in the Entertainment World? It's Complicated

• Newsy, November 2019

The Best Social Media Tips

• Tech.Co, November 2019

Evidence of War Crimes Vanishing From Social Media

• TechNewsWorld, November 2019

Why User Engagement Isn't Always a Good Thing on Social Media

• Forbes, October 2019

Verizon Steps Up Fight Against Rampant Robocalls

• TechNewsWorld, August 2019

Is Your Restaurant Ready for the Impossible?

• Small Biz Trends, August 2019

Instagram Removes Like Counts, How Should Marketers Adjust?

• Small Biz Trends, August 2019

What Trends Are Shaping Advertising in 2019?

• Disruptor Daily, June 2019 

What is the Future of Advertising? 17 Experts Share Their Insights

• Disruptor Daily, June 2019

Where the CEO Sits Matters

• CNN, May 2019

Leaders Cannot Rely on Big Data Alone

• International Business Times, May 2019

How to Use Body Language to Help Ace a Job Interview

• Work+Money, February 2019

When Brands Advocate Social Causes, Authenticity is Key

• Entrepreneur.com, February 2019

A Parent’s Guide to Not Feeling So Bad About Using Alexa

• New York Magazine, December 2018

Where you sit at a meeting may say something about your role

• Quartz, December 2018

How Facebook’s crisis response missed the mark

• PR Daily, December 2018

How to Bounce Back from a Data Breach and Regain Public Trust

• Business.com, October 2018

How to communicate during a leadership crisis

• SmartBrief, October 2018

5 Reasons Why Your SMB Should Leverage Amazon Alexa Skills

• Business.com, September 2018

 Why Instagram's New Algorithm Is Good News for Businesses and Marketers

• Business.com, July 2018

Reading your client through facial ‘micro-expressions’

• PR Daily, February 2014

Infographic: Nonverbal communication tips for speakers

• Ragan, March 2015

Non-verbal immediacy’s role in student learning

• Journal of Media and Communication Studies,  January 2015

5 Keys to Great Nonverbal Communication

• Entrepreneur, December 2013​